Honest Take — Before You Begin
You will resist picking ONE number. The resistance will be predictable and reasonable-sounding: each candidate metric "feels important," ignoring any of them feels like flying hal…
Build the metrics discipline: outcomes over outputs (Perri), the North Star with input metrics and counter-metrics, the One-Metric-That-Matters discipline, the honest version of OKRs at one-person scale, and — the solo-operator keystone — one number per product, with explicit keep and kill thresholds, instrumented, with the first measurement taken now. If you can't name the one number, you don't have a product; you have a project. The North Star is the SLO of product management; input metrics are the leading indicators that predict it before it breaks; counter-metrics are the regression checks that stop you from gaming it. OMTM is alert pruning: every metric without an attached decision erodes trust in the dashboard until decisions revert to intuition with the dashboard ignored — exactly how over-alerted on-call rotations die. The quarterly review is the retro: what did we expect, what happened, what's the gap, what changes. And the kill threshold is the circuit-breaker config: you set the trip condition while calm, precisely so you don't have to make the decision while emotionally invested in the requests still flowing.
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You will resist picking ONE number. The resistance will be predictable and reasonable-sounding: each candidate metric "feels important," ignoring any of them feels like flying hal…
The engineer-founder default: form opinions about whether products are working from usage spikes you happened to notice, emotionally weighted customer emails, and "did anyone use …
Approach: Essential
Approach: Important
Approach: Essential
Approach: Important
Approach: Essential
Approach: Important
Applied to each surviving product from M4 (and if any of them is live with real users, start there — every week a live product runs without instrumentation is data you could have …
9 lessons. Read in order; spiral back when you need to. By the end you'll have used the core ideas twice — once on the abstract, once on something you'll meet at work next week.